A look behind the scenes - with Viola Albin

08:00 am - Arrival at the office
On her way to the office, she grabs a coffee and then checks her e-mails on her laptop. She then gets an overview of the day's appointments and defines which tasks have priority.

09:00 a.m. - Meeting with the Marketing & Communication team
In the weekly meeting, she discusses the week's tasks with her team of four and which channels can be used for upcoming collaborations. Ideas are discussed, priorities set and responsibilities allocated.

11:00 am - Meeting for a cooperation with the Winterthur Winter Market
On site in the production booth, she examines a possible collaboration with the partners. Together, they discuss how the winter market can be communicatively supported via the House of Winterthur channels and what consideration is appropriate.

12:00 noon - "Team lunch"on the roof terrace
At lunch on the roof terrace, she enjoys the take-away offerings from the surrounding area and chatting with the team. Today it's momos. A short break followed by a walk to recharge her batteries.

13:30 - Writing offers
After the lunch break, offers are drawn up for two service agreements: one for the Winterthur Winter Market and one for the ZHAW. Concentration is required so that nothing is forgotten.

14:30 o'clock - Call with Switzerland Tourism
In the call with Switzerland Tourism, she discusses this year's campaign for Winterthur with the agency, plans the shooting day and the next production steps.

15:30 - Coffee break with the team
Short break over a coffee where she exchanges ideas with her colleagues.

16:00 - Planning of the media dinner in the German market
She is responsible for organizing the exclusive media dinner for the German market. This year it is taking place in Düsseldorf, she is planning the presentation of her stay, including travel and filling the goodie bags to ensure a smooth presentation for Winterthur.